by Ezra Productions | Aug 19, 2015 | Branded Content, Mindful Living, Video Marketing
It is common for large companies to invest their resources in promoting the interests and ideologies of their target markets in an effort to increase brand loyalty and sales. We were surprised to learn that of the leading health food companies, Organic Valley was the...
by Ezra Productions | Jun 29, 2015 | Branded Content, Featured
For decades, Under Armour has been known as a brand built on masculinity; one that caters to an audience of fit male athletes. We are all too familiar with the cliché Under Armour ads that feature hefty men with defined biceps and sweaty bodies practicing their...
by Ezra Productions | May 28, 2015 | Branded Content, Business of Video, Featured, Video Marketing
You understand the importance of using great photos in your eCommerce store and you know that the popularity of video is exploding, but how can YOU actually use video to increase conversions and brand value? Ok backup—why video for eCommerce now? Simple. Video is...
by Ezra Productions | May 19, 2014 | Branded Content, Featured
Companies with huge advertising budgets can afford to hire an agency to buy media placement for their video ads. But what about the up-and-comers who smartly invest in video, but who don’t have hundreds of thousands of dollars to spend getting their videos to be seen...
