by Ezra Productions | Jan 11, 2024 | Branded Content, Featured, Video Marketing, Video Production Tips
In an era dominated by digital content, video has emerged as the undisputed champion of engagement; however, many brands are not taking advantage of one of the best platforms for them to connect, engage, and showcase their expertise: LinkedIn. LinkedIn has become the...
by Ezra Productions | Apr 3, 2023 | Branded Content, Featured, Social Action, Video Marketing, Video Production Tips, Viral Video Production
It can be challenging to create a public service announcement video about a sad, politically charged, and often misunderstood issue like food deserts. Usually PSAs are one tone—they either make you feel bad, or they make you feel like you feel hopeful. Global...
by Ezra Productions | Oct 20, 2022 | Branded Content, Featured, Video Marketing, Video Production Tips
As a mission-driven company whose goal is to increase diversity and inclusion in the film and video production industries, Ezra Productions is naturally attracted to companies that are also social-impact focused. That’s just one reason why we work with cutting-edge...
by Ezra Productions | Jul 1, 2021 | Branded Content, Featured, Video Marketing, Video Production Tips, Viral Video Production
In the past couple of years, beauty brands have found great success on TikTok. Now more than ever, people are discovering new beauty products and brands on the app. TikTok’s user tailored algorithm and short video format makes going viral and connecting with an...
by Ezra Productions | Feb 19, 2021 | Branded Content, Featured, Video Marketing, Video Production Tips
Year after year, video production keeps climbing in popularity amongst marketers, advertisers, and sales teams, and not just in Los Angeles or New York. Across the globe, video streaming has increased particularly during the pandemic when consumer audiences have been...
by Ezra Productions | Nov 13, 2020 | Branded Content, Featured, Video Marketing, Video Production Tips
Since at least 2016, business analysts and video production agencies have pushed the notion that brands should become broadcasters. Instead of just creating standalone ads, brands are urged to create ongoing, story-driven content with a video production company....