by Ezra Productions | Nov 13, 2020 | Branded Content, Featured, Video Marketing, Video Production Tips
Since at least 2016, business analysts and video production agencies have pushed the notion that brands should become broadcasters. Instead of just creating standalone ads, brands are urged to create ongoing, story-driven content with a video production company....
by Ezra Productions | Oct 5, 2020 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips, Viral Video Production
TikTok is in. TikTok is out. TikTok steals your information and sends it to the Communist party in China. Or doesn’t. If headlines about the TikTok ban make your head swim like you’re living under a swirling-unicorn-bubble filter, you’re not alone. Though the current...
by Ezra Productions | Sep 3, 2020 | Branded Content, Business of Video, Uncategorized, Video Marketing, Video Production Tips
We’re living in a unique time right now. Everyone on earth is facing the same invisible enemy. We’re being inundated with statistics, predictions, and strategies related to coronavirus and its aftermath every time we’re within eye-shot of our phones. Humans throughout...
by Ezra Productions | May 1, 2020 | Branded Content, Featured
This week we’re excited to highlight the very talented Jillian Iscaro. Jillian is a director, editor, and artist based in New York. We discovered this excellent piece she directed for Madewell’s International Women’s Day campaign and fell in love...
by Ezra Productions | Apr 24, 2020 | Branded Content, Business of Video, Featured
This week we’re thrilled to highlight the work of LA-based female commercial director Sophia Banks. Sophia has directed numerous award-winning commercials for brands such as Pepsi, Chobani, BMW, Target, and Ford, as well as fashion films for Christian Siriano,...
by Ezra Productions | Feb 28, 2020 | Branded Content, Featured, Social Action
Aimee Hoffman is a Canadian filmmaker currently based in Los Angeles. Starting with a passion for music production, Aimee found herself drawn to the multidimensionality and collaboration of filmmaking. She started making short documentaries while living in San...