by Ezra Productions | Sep 25, 2017 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips
Case study videos are becoming commonplace on websites that sell products and services of all kinds, and the reason is simple: We’re much more likely to buy into the efficacy of something if someone real, and someone we trust, has recommended it. In fact, according to...
by Ezra Productions | Jul 8, 2015 | Business of Video, Video Marketing
We’ve all seen examples of testimonial videos that are just too painful to watch; they look unprofessional, are obviously fake, the acting is horrible, and the videos are poorly produced. Most times the iPhone or Flipcam is shaky, the person rambles on and on, and you...