by Ezra Productions | Feb 7, 2019 | Business of Video, Featured, Video Marketing, Video Production Tips
You’ve hired an amazing video production agency, you’ve used our video marketing tips to plan your videos, you’ve received your shiny new video content, and now it’s time to put it to work. You have your social media strategy in place and you’ve posted the videos to...
by Ezra Productions | Jan 15, 2019 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips
Would you trade in your iPhone for a Google Pixel? What if I told you that it was water-resistant? What if I told you it uses the latest Qualcomm® Snapdragon™ 835 processor? What if I told you its battery could last 7 hours on a 15-minute charge? Still no? Exactly....
by Ezra Productions | Jan 11, 2019 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips
With 81% of businesses using video for marketing purposes in 2018 and consumers watching an average of 1.5 hours of video per day (according to HubSpot), video marketing has never been more important than it is today. In 2018 we saw some shifts in consumer behavior...
by Ezra Productions | Jun 13, 2018 | Branded Content, Featured, Social Action, Video Production Tips, Viral Video Production
In April, The North Face announced the introduction of their Move Mountains campaign, an initiative to equalize representation of men and women in the outdoor brand’s video production and advertising efforts. While the idea of portraying women in ads isn’t new, few...
by Ezra Productions | Apr 4, 2018 | Business of Video, Featured, Video Marketing, Video Production Tips
In the past few years, we have seen a marked increase in the number of companies adopting video as one of their preferred marketing channels to drive qualified traffic, increase awareness, and engage potential and current customers. Video marketing evolves year after...
by Ezra Productions | Sep 25, 2017 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips
Case study videos are becoming commonplace on websites that sell products and services of all kinds, and the reason is simple: We’re much more likely to buy into the efficacy of something if someone real, and someone we trust, has recommended it. In fact, according to...
