by Ezra Productions | Mar 27, 2019 | Branded Content, Business of Video, Featured, Video Production Tips
If you’re in the hospitality industry, you understand that image is everything. From the quality of online reviews you receive to your perception among your comp set, a hotel’s image can make or break a potential client’s booking. The traveler of today is savvy, and...
by Ezra Productions | Mar 12, 2019 | Business of Video, Featured, Video Production Tips
Brands often look for commercial production companies in Los Angeles for obvious reasons. LA offers access to talent, beautiful weather, and experienced production companies. But how can a brand be sure it’s getting the best production company possible for a specific...
by Ezra Productions | Feb 7, 2019 | Business of Video, Featured, Video Marketing, Video Production Tips
You’ve hired an amazing video production agency, you’ve used our video marketing tips to plan your videos, you’ve received your shiny new video content, and now it’s time to put it to work. You have your social media strategy in place and you’ve posted the videos to...
by Ezra Productions | Jan 11, 2019 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips
With 81% of businesses using video for marketing purposes in 2018 and consumers watching an average of 1.5 hours of video per day (according to HubSpot), video marketing has never been more important than it is today. In 2018 we saw some shifts in consumer behavior...
by Ezra Productions | May 16, 2018 | Branded Content, Business of Video, Featured, Video Marketing
By now, you might have noticed your favorite company experimenting with short, branded video content. This year, expect the six-second ad to blow other forms of video marketing out of the water. Because video is widely recognized as the most-viewed form of content...