by Ezra Productions | May 4, 2016 | Branded Content, Business of Video, Featured, Video Marketing
Behemoth B2C brands like Coca-Cola and American Express have been producing digital content like branded content videos for years now in an effort to increase sales and brand affinity, but luxury brands have been slow to jump on the content-creation bandwagon. That...
by Ezra Productions | Mar 7, 2016 | Branded Content, Business of Video, Featured, Video Production Tips, Viral Video Production
It’s no secret that in the video production business, emotionally charged videos have more of an impact on viewers than boring videos that only show talking heads. Just imagine how much less engaged you would be if you were watching a film in which someone was having...
by Ezra Productions | Feb 18, 2016 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips, Viral Video Production
Figuring out which video production company to work with can be tough. Asking all of the right questions can be even tougher, especially when you don’t know what questions to ask! In this post, we’re going to share some important factors to consider before hiring a...
by Ezra Productions | Feb 8, 2016 | Branded Content, Featured, Video Marketing, Viral Video Production
We love to watch Super Bowl advertisements because they are generally smart, funny, and catch us off guard. For years, the Super Bowl has been the place for comedic commercials, making any branded content video with a serious message a no-no. But this year was...
by Ezra Productions | Jan 22, 2016 | Branded Content, Featured, Video Marketing, Viral Video Production
1) Dos Equis: “The Most Interesting Man in the World” Wins on Land, Sea, Air, and Beyond It’s hard to believe that the Dos Equis “Most Interesting Man in the World” is STILL just as funny and unforgettable as the first time we saw him back in 2006. While...
