by Ezra Productions | Jan 19, 2017 | Business of Video, Featured, Video Production Tips
A client testimonial video can be one of the most effective ways to relate and connect with a customer. When done well, it can leave a lasting impression that surpasses say, a Yelp review. However, there are 5 important must-haves to keep in mind when producing a...
by Ezra Productions | May 4, 2016 | Branded Content, Business of Video, Featured, Video Marketing
Behemoth B2C brands like Coca-Cola and American Express have been producing digital content like branded content videos for years now in an effort to increase sales and brand affinity, but luxury brands have been slow to jump on the content-creation bandwagon. That...
