by Ezra Productions | Jun 13, 2018 | Branded Content, Featured, Social Action, Video Production Tips, Viral Video Production
In April, The North Face announced the introduction of their Move Mountains campaign, an initiative to equalize representation of men and women in the outdoor brand’s video production and advertising efforts. While the idea of portraying women in ads isn’t new, few...
by Ezra Productions | May 28, 2015 | Branded Content, Business of Video, Featured, Video Marketing
You understand the importance of using great photos in your eCommerce store and you know that the popularity of video is exploding, but how can YOU actually use video to increase conversions and brand value? Ok backup—why video for eCommerce now? Simple. Video is...