by Ezra Productions | May 16, 2018 | Branded Content, Business of Video, Featured, Video Marketing
By now, you might have noticed your favorite company experimenting with short, branded video content. This year, expect the six-second ad to blow other forms of video marketing out of the water. Because video is widely recognized as the most-viewed form of content...
by Ezra Productions | Sep 12, 2017 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips
These days, implementing a marketing strategy for your business that actually works can be pretty hit or miss. With new trends, memes, GIFs and videos going viral daily, it’s hard to know what tactics to use to really grab your audience’s attention. Fortunately for...
by Ezra Productions | Oct 3, 2016 | Branded Content, Business of Video
Knowing how to tell a brand’s story is essential to creating strong connections with consumers. Sometimes it’s hard to know where to start when telling a brand’s story. We met with personal branding expert Robin Fisher Roofer to find out how she helps professionals in...