by Ezra Productions | Jul 11, 2019 | Branded Content, Business of Video, Featured, Social Action, Video Production Tips
All brands are looking to sear themselves into the minds of their target audience. As we’ve seen in the past few years, producing great video content (whether it’s consumed on television, websites, or social media) is a one of the best ways for brands to make...
by Ezra Productions | Apr 1, 2019 | Business of Video, Featured, Video Marketing, Video Production Tips
As a marketing professional, you know the power of video and the importance of having a dedicated, realistic video marketing budget. But making the case to your company’s decisions makers can be more difficult. When you build a video marketing budget, higher-ups might...
by Ezra Productions | Mar 12, 2019 | Business of Video, Featured, Video Production Tips
Brands often look for commercial production companies in Los Angeles for obvious reasons. LA offers access to talent, beautiful weather, and experienced production companies. But how can a brand be sure it’s getting the best production company possible for a specific...
by Ezra Productions | Feb 23, 2019 | Business of Video, Featured, Video Production Tips
Entrepreneur magazine has published its 2018 Entrepreneur 360™ list, which highlights the small businesses that are “mastering the art and science of growing a business” — and Ezra Production was one of only four commercial video production companies included. To be...
by Ezra Productions | Feb 12, 2019 | Branded Content, Business of Video, Featured, Social Action, Video Marketing, Viral Video Production
Brands flooded this year’s Super Bowl with commercials that shared a common theme: women’s empowerment. There’s a clear business strategy behind these female-focused commercials (described in detail below). But it’s important to know that it takes the right video...