by Ezra Productions | Feb 8, 2016 | Branded Content, Featured, Video Marketing, Viral Video Production
We love to watch Super Bowl advertisements because they are generally smart, funny, and catch us off guard. For years, the Super Bowl has been the place for comedic commercials, making any branded content video with a serious message a no-no. But this year was...
by Ezra Productions | Feb 4, 2016 | Featured, Uncategorized, Video Marketing
Lately we’ve been being approached by more and more startups that have been asking us to produce company videos for them to send out to investors. The reason why is clear: investors are bored of reading executive summaries and looking at PowerPoint presentations all...
by Ezra Productions | Jan 25, 2016 | Featured, Video Marketing
It’s 2015 and digital video advertisements are more prevalent than ever on the internet. And with good reason! A study by Cisco predicts that in 2019, internet video traffic could make up 80% of all consumer Internet traffic. In fact, approximately 25% of consumers...
by Ezra Productions | Oct 2, 2015 | Branded Content, Business of Video, Featured, Video Marketing, Video Production Tips
So you’ve invented this next-level, life-changing product but sales aren’t soaring. Maybe your potential consumers haven’t recognized their need for it yet. Maybe you believe your product speaks for itself. Even if your product has the complexity level of a bouncy...
by Ezra Productions | Jul 8, 2015 | Business of Video, Video Marketing
We’ve all seen examples of testimonial videos that are just too painful to watch; they look unprofessional, are obviously fake, the acting is horrible, and the videos are poorly produced. Most times the iPhone or Flipcam is shaky, the person rambles on and on, and you...