by Ezra Productions | Jun 13, 2018 | Branded Content, Featured, Social Action, Video Production Tips, Viral Video Production
In April, The North Face announced the introduction of their Move Mountains campaign, an initiative to equalize representation of men and women in the outdoor brand’s video production and advertising efforts. While the idea of portraying women in ads isn’t new, few...
by Ezra Productions | Aug 19, 2015 | Branded Content, Mindful Living, Video Marketing
It is common for large companies to invest their resources in promoting the interests and ideologies of their target markets in an effort to increase brand loyalty and sales. We were surprised to learn that of the leading health food companies, Organic Valley was the...